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Archive for April 2012

StoryCorps App Showcased on Starbucks Digital Network

StoryCorps is a non-profit organization whose mission is to provide Americans of all backgrounds and beliefs with the opportunity to record, share, and preserve the stories of their lives. With more than 40,000 interviews from nearly 80,000 participants, StoryCorps is one of the largest oral history projects of its kind.

Early in 2010, Bottle Rocket and StoryCorps partnered together to create an app that would further the reach of these stories. The app streams the latest stories and enables users to share their favorites with friends and family via email, Facebook and Twitter. The StoryCorps app has been a great success and was recently selected by Apple to be showcased on the Starbucks Digital Network.

This newly launched network is accessible when connected to the free Starbucks Wi-Fi at one of the stores nationwide. Once connected, the welcome screen loads automatically and serves up a collection of premium news, entertainment and lifestyle content along with local insights and events. The network was designed to be accessible on the device of your choice – laptop, tablet or smartphone – to further the enjoyment of the coffeehouse experience.

Download the StoryCorps app now and begin the journey of finding and sharing your favorite stories!


Susan G. Komen for the Cure: Our April Charity of the Month

Lauren Hasson, one of our star iOS developers, chose Susan G. Komen for the Cure because it is close to her heart. “Both my mom and my aunt are breast cancer survivors so I know first-hand the impact this disease has on all those affected by it - whether it be the patient, family, or friends.”

Susan G. Komen for the Cure is the global leader of the breast cancer movement and funds cutting-edge research to find cures for the disease. Since 1982, Komen for the Cure has played a critical role in every major advance in the fight against breast cancer – transforming how the world talks about and treats this disease and helping to turn millions of breast cancer patients into breast cancer survivors.

“This contribution means so much to me because it signifies forward movement in the battle against this life-changing disease and also fills me with hope that other women, men, their families, and friends will not have to fight this disease alone.”

To learn more about Susan G. Komen and how you can get involved, check out their website -


1 Million 4 Anna: Our April Charity of the Month

16-year old Anna Lee Basso was diagnosed with Ewing's Sarcoma, a rare form of bone cancer that occurs most frequently in teenagers, in November 2009.

1million4anna was originally a website created with the help of Anna's neighbor, Mark Hall and his agency, Firehouse, to encourage 1 million prayers for Anna. Anna lived to graduate from high school, and to see the site reach 1 million prayers, before succumbing to the disease in June 2011.

To honor Anna's memory, her parents created the 1millionforAnna foundation. Their mission is " to wrap our arms around Ewing’s families.  We will support them and pray for them.  If the parents have a need or the child has a special wish, we will be there to help.  Tomorrow, when that Ewing’s warrior has completed their battle and is ready for the future – we will be there when that future includes college – with scholarship opportunities.  And every day – we will be aware and learn about Ewing’s research being conducted – and our foundation will support promising research, with the guidance of our medical advisory team”.

James Helms, a superb Strategist at Bottle Rocket, nominated this foundation for our charity of the month. To read more about Anna and her legacy, click here.


Who Knew Booking Meetings Could Be So Fun?

Back in October, we moved into our all-new, larger office space. Since then, we have continued to grow at a rapid pace – so much so that we are already working on yet another expansion plan. Exciting news? Of course!

However, with the an increasing number of Rocketeers we quickly realized we needed a more efficient way to find, track and reserve meeting rooms throughout the office. Ideas quickly began to circulate internally about ways to do this, and the search began for a modern solution to this age-old problem. We looked at numerous options, from those nifty network appliances you see used on some large corporate campuses to leaner, more mobile-centered solutions. This search led us to a great partnership with EventBoard and LaunchPort.

With EventBoard, we are able to manage room scheduling and display upcoming events while using the attractive and tech savvy interface of the iPad. For our units, we purchased refurbished 16GB, wifi only white iPad 2’s directly from Apple. Since we are an all Mac shop, this was a perfect solution for us. But it would work in Windows offices as well (and dramatically increase the cool factor of the office). EventBoard piggybacks off the iPad’s existing CalDAV connection to our calendar server. So, with a few hours of configuration, it worked perfectly. Now we can book a room using our Mac, iPhone, iPad or the EventBoard iPad and everything syncs properly and instantly using push updates. We were also able to customize the look of the app to match Bottle Rocket’s brand and visual aesthetic.

So now that we had the app, we needed to figure out how and where the iPads will be presented on each conference room wall. That is where LaunchPort stepped in.

LaunchPort is a revolutionary a way to mount and charge your iPad, virtually anywhere or on anything. The LaunchPort solution is simple – a Sleeve for the iPad and a Station that fits on the wall. A Sleeve is a case that fits onto your iPad. A Station is the mount and charging unit that interacts with a Sleeve. Once your device is mounted to a Station, charging begins immediately- without a 30-pin cable or conductive elements. Magnets are used to mount and affix your iPad in its Sleeve to a Station.

Thank you EventBoard and LaunchPort for helping us create an easy and customizable solution. The devices are currently up and running at each one of our meeting rooms. Check out the final product…


Nat Geo and Bottle Rocket Launch National Geographic Today for iPad!

National Geographic is known for its stunning photography and outstanding videos of the greatest places, people and animals around the globe. Now you can get an exclusive look at them and more with National Geographic's new app, National Geographic Today for iPad.

The app continuously updates the content to allow the user to browse the latest news, videos, quizzes, articles and photos from the last seven days. Plus, you can easily share your favorites with your friends through Twitter and Facebook, all on your iPad.

So far, National Geographic Today has won numerous honors including reaching #5 on the Top Free iPad Apps on iTunes and winning Gizmodo’s App of the Week.

Start your new adventure by downloading National Geographic Today for iPad now!



Recent News

One of Bottle Rocket Apps' latest applications has given a fast-food bird some new wings.

Chick-fil-A's latest version of its mobile app, released last week for iOS, allows customers to order and pay via their smartphone. The app allows customers to use the new features at more than 130 locations, with more expected to roll out in 2015.

Read More