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Welcome to the Bottle Rocket Blog! Find the latest news, announcements, shop talk and general iPhone discussions that affects our industry.

1 Million 4 Anna: Our April Charity of the Month

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16-year old Anna Lee Basso was diagnosed with Ewing’s Sarcoma, a rare form of bone cancer that occurs most frequently in teenagers, in November 2009.

1million4anna was originally a website created with the help of Anna’s neighbor, Mark Hall and his agency, Firehouse, to encourage 1 million prayers for Anna. Anna lived to graduate from high school, and to see the site reach 1 million prayers, before succumbing to the disease in June 2011.

To honor Anna’s memory, her parents created the 1millionforAnna foundation. Their mission is “ to wrap our arms around Ewing’s families.  We will support them and pray for them.  If the parents have a need or the child has a special wish, we will be there to help.  Tomorrow, when that Ewing’s warrior has completed their battle and is ready for the future – we will be there when that future includes college – with scholarship opportunities.  And every day – we will be aware and learn about Ewing’s research being conducted – and our foundation will support promising research, with the guidance of our medical advisory team”.

James Helms, a superb Strategist at Bottle Rocket, nominated this foundation for our charity of the month. To read more about Anna and her legacy, click here.


Written by Adrienne Thomas

April 25th, 2012 at 1:38 pm

Susan G. Komen for the Cure: Our April Charity of the Month

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Lauren Hasson, one of our star iOS developers, chose Susan G. Komen for the Cure because it is close to her heart. “Both my mom and my aunt are breast cancer survivors so I know first-hand the impact this disease has on all those affected by it – whether it be the patient, family, or friends.”

Susan G. Komen for the Cure is the global leader of the breast cancer movement and funds cutting-edge research to find cures for the disease. Since 1982, Komen for the Cure has played a critical role in every major advance in the fight against breast cancer – transforming how the world talks about and treats this disease and helping to turn millions of breast cancer patients into breast cancer survivors.

“This contribution means so much to me because it signifies forward movement in the battle against this life-changing disease and also fills me with hope that other women, men, their families, and friends will not have to fight this disease alone.”

To learn more about Susan G. Komen and how you can get involved, check out their website – http://ww5.komen.org


Written by Adrienne Thomas

April 25th, 2012 at 11:09 am

Who Knew Booking Meetings Could Be So Fun?

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Back in October, we moved into our all-new, larger office space. Since then, we have continued to grow at a rapid pace – so much so that we are already working on yet another expansion plan. Exciting news? Of course!

However, with the an increasing number of Rocketeers we quickly realized we needed a more efficient way to find, track and reserve meeting rooms throughout the office. Ideas quickly began to circulate internally about ways to do this, and the search began for a modern solution to this age-old problem. We looked at numerous options, from those nifty network appliances you see used on some large corporate campuses to leaner, more mobile-centered solutions. This search led us to a great partnership with EventBoard and LaunchPort.

With EventBoard, we are able to manage room scheduling and display upcoming events while using the attractive and tech savvy interface of the iPad. For our units, we purchased refurbished 16GB, wifi only white iPad 2’s directly from Apple. Since we are an all Mac shop, this was a perfect solution for us. But it would work in Windows offices as well (and dramatically increase the cool factor of the office). EventBoard piggybacks off the iPad’s existing CalDAV connection to our calendar server. So, with a few hours of configuration, it worked perfectly. Now we can book a room using our Mac, iPhone, iPad or the EventBoard iPad and everything syncs properly and instantly using push updates. We were also able to customize the look of the app to match Bottle Rocket’s brand and visual aesthetic.

So now that we had the app, we needed to figure out how and where the iPads will be presented on each conference room wall. That is where LaunchPort stepped in.

LaunchPort is a revolutionary a way to mount and charge your iPad, virtually anywhere or on anything. The LaunchPort solution is simple – a Sleeve for the iPad and a Station that fits on the wall. A Sleeve is a case that fits onto your iPad. A Station is the mount and charging unit that interacts with a Sleeve. Once your device is mounted to a Station, charging begins immediately- without a 30-pin cable or conductive elements. Magnets are used to mount and affix your iPad in its Sleeve to a Station.

Thank you EventBoard and LaunchPort for helping us create an easy and customizable solution. The devices are currently up and running at each one of our meeting rooms. Check out the final product…


Written by Adrienne Thomas

April 19th, 2012 at 1:37 pm

Nat Geo and Bottle Rocket Launch National Geographic Today for iPad!

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National Geographic is known for its stunning photography and outstanding videos of the greatest places, people and animals around the globe. Now you can get an exclusive look at them and more with National Geographic’s new app, National Geographic Today for iPad.

The app continuously updates the content to allow the user to browse the latest news, videos, quizzes, articles and photos from the last seven days. Plus, you can easily share your favorites with your friends through Twitter and Facebook, all on your iPad.

So far, National Geographic Today has won numerous honors including reaching #5 on the Top Free iPad Apps on iTunes and winning Gizmodo’s App of the Week.

Start your new adventure by downloading National Geographic Today for iPad now!

 


Written by Adrienne Thomas

April 10th, 2012 at 3:22 pm

What We Learned at SXSW Interactive!

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Last month, a group of Bottle Rocket team members loaded a bus in route to Austin, Texas to see what South by Southwest (SXSW) was all about.  SXSW, a set of film, interactive and music festivals, takes place annually in Austin and dates back to 1987. Since SXSW Interactive split off as an event of its own in 1999, it has built a reputation as the breeding ground for new ideas and creative technologies. Hence, why the Rocketeers were inclined to check it out!

Here is a brief recap of what was learned, and in some cases confirmed, by the Rocketeers. These are trends and general directions that impact the app space, as well as digital and marketing more broadly.

  • Rise of the Ambient Device – the notion that mobile technology can sense the environment around the user and push relevant, commonly location specific, information without action by the user
  • Reducing Complexity, Simplify – the trend of simplified user experience is on the rise, Instagram is a great example of this
  • You, Better – the concept of a mobile device bettering the user and enhancing the way we live our lives
  • The Interface Evolved – the idea of a vanishing interface that relies on gestures and design instead of familiar buttons and controls
  • Skeuomorphic vs. Superhuman – using these trends to uniquely enhance the experience of the users

To read the complete list of trends, and see a more thorough explanation of the above, click here. The way we see it… the more knowledge we share, the further we can push the app industry and technologies together. We look forward to seeing you at next year’s SXSW Interactive. It has all the potential to be bigger, better and more Interactive than years past!

 


Written by Adrienne Thomas

April 9th, 2012 at 11:01 am

Happy 1st Birthday to Kitchen Carnage!

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Today, we celebrate the 1-year anniversary of the release of Kitchen Carnage for iPhone and iPod touch. The game which engages players with the full cast of the YouTube sensation Annoying Orange has amassed over 1.3 million downloads and 23 million game sessions on both the iOS & Android since its release. That equates to over 192 years spent in the app since the launch on April 7, 2011.

The Amazon Appstore for Android is currently featuring the game, which is ranked in the top 10 of all apps above apps like Scrabble, Angry Birds Space and Pac-Man!

Thanks to all who have made this game such a great success over the past year! Knife!!!

Join in on the fun by clicking here – iOS (paid), iOS (free) and Android!


Written by Adrienne Thomas

April 7th, 2012 at 11:08 am

58 North launches one-of-a-kind app, developed by Bottle Rocket… Pholium!

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58 North is proud to announce the launch of Pholium, a photo enthusiast’s dream e-book creation app. To date, Pholium, developed by Bottle Rocket Apps, is the only app that allows you to create, edit, publish and share your photo e-book all from within the app on the iPad!

This one-of-a-kind app contains three main areas – the Gallery, the Studio and the Library. All of the images on the user’s iPad are available for import into the Gallery. Once in the app, the images can be edited with controls that adjust size, brightness, contrast, exposure, and creative options (black & white, sepia, etc.). You also have the option to organize and name your images in stacks for easy identification.

Next, the Studio is where the user can see the possibilities begin to unfold as their e-book comes to life. In this stage, you can personalize the cover, determining the layout for each page, freely rotate images 360 degrees, layer images on top of one another and so much more!

Once complete, your e-book is ready to be saved to the Library. There is no limit to the number of e-books you can create for free – so have it! Plus, when you are ready to share your creation with others, the app allows you to send each e-book to up to 10 recipients wirelessly using Pholium’s cloud server. After the first 10, you may purchase additional shares for $0.99, allowing you to send your e-book to 10 more recipients. The end result is a high-quality photo e-book, complete with page curling and iPad optimized image viewing, for you and your friends!

Let your creative juices flow… and download the app here – http://itunes.apple.com/us/app/pholium/id479334940?mt=8


Written by Adrienne Thomas

April 4th, 2012 at 4:20 am

Booker T. Washington High School for the Performing and Visual Arts – Music Guild: Our March Charity of the Month

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Jeff Johnson, our Controller here at Bottle Rocket, chose the Booker T. Washington High School for the Performing and Visual Arts – Music Guild because of its dedication to enhancing the music learning experience of its students, one of whom is his son.

Booker T. Washington is an excellent school, filled with amazingly talented young people, who give their time and talents to make the school the pride of Dallas, as well as the entire State of Texas. In addition to their many academic awards, Booker T. musicians have gained individual and collective recognition on the local, regional, and national music scenes.

Since 1983, Booker T. Washington’s musicians have won 221 music awards. The Varsity String Orchestra has earned many of those musical awards. In addition to receiving straight superior ratings at the University Interscholastic League concert and sight-reading contests for the past six straight years, the judges in last spring’s UIL contest heralded the orchestra’s performance as “truly superior” and noted that the orchestra was “full of talented and skilled young musicians” with a “high degree of musical maturity and prowess.”

Indeed, it was the group’s performance at the UIL regional contest in March that earned them the coveted invitation to Carnegie Hall. Our donation will specifically go towards the Varsity String Orchestra’s goal to raise $70,000 to cover the cost of transportation, accommodations and other expenses associated with their summer performance at Carnegie Hall.

Visit their website to learn more – http://www.dallasisd.org/BTW


Written by Adrienne Thomas

April 3rd, 2012 at 1:10 pm

Bottle Rocket launches SPG App with Starwood Hotels & Resorts

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When planning a trip for business or pleasure, the SPG: Starwood Hotels & Resorts app is your must-have travel companion! With over 1000 Starwood properties to browse, in 100 countries around the world, this app makes booking a trip quick and easy.

Within this app, you will find the information you need is at your fingertips, when you need it. The content updates automatically based on whether you are planning your trip, en route to your destination or already checked-in to a specific hotel.

Upon login, the app grants you access to your Starwood Preferred Guest (SPG) account where you can track your upcoming reservations, see your past stays and preferences, and check your Starpoints® balance. You even have the chance to store your hotel room number so you never lose it!

The SPG app goes far beyond exploring Starwood properties and shares local information about your destination, including the weather, transportation details, local attractions, dining options and more! Plus, it integrates with your favorite social media communities. You can “check-in” to favorite spots, share photos of your adventure and read insider tips.

Throughout 2012, Starwood and Bottle Rocket will continue to release additional versions of the app in Mandarin Chinese and Japanese, with other languages available soon after.

Pack your bags and download the SPG app now!

 


Written by Adrienne Thomas

March 15th, 2012 at 5:57 pm

The Washington Post launches iPad app in partnership with Bottle Rocket

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Just in time for this year’s presidential campaign, The Washington Post launches “WP Politics,” a new iPad app for politics, developed in conjunction with Bottle Rocket. With access to The Post’s award-winning political coverage and photos, graphics, animation and video, the app is ideal for anyone interested in staying up-to-date on the approaching election and beyond.

The WP Politics app for iPad uses engaging tools, interactive maps and photo-based, curated headlines to keep users informed and entertained in a new, stylish way. The app has the following features:

  • The Fact Checker – The Post’s blog that sorts political fact from fiction with video that uses Pinocchio’s nose to let you know in real time when a candidate is misleading
  • Candidate Issues Tracker – tracks the candidates’ stances on key issues, how they compare to one another and whether those stances have changed over time
  • Polling Maps – shows the latest pulse of the race, searchable by state and time
  • Historical Maps – a look at every state election in American history since 1789 and select Washington Post articles written before and after every election since 1880
  • Campaign Files – allows users to filter information by candidate and issue
  • And more!

The WP Politics App is available for free from the App Store. A monthly subscription is available for $2.99 through In-App Purchase that gives users access to The Insiders’ Corner and any content featured in Campaign Files that has not been published in the last 48 hours.

Congratulations to The Washington Post and the Bottle Rocket team on another great app!

Download the app here - http://itunes.apple.com/us/app/spg-mobile-app/id312306003?l=es&mt=8

 


Written by Adrienne Thomas

March 5th, 2012 at 2:24 pm